Unique and creative, Divine Fruits provides brands with successful marketing strategies.

We tell your story through utilising Social Media, Print Media and both
Online and Direct Contact Events

social media

online marketing

Social media has become increasingly important within our technologically savvy society. Divine Fruits tells the growers story through digital media showcasing the different stages of fruit development and the process involved in getting fresh produce from farm to plate. The ease of interaction on social media allows consumers to learn about the many varieties of fruit, the way it’s picked, packed, distributed and most of all where you can buy it. Contact Us>

print media

offline marketing

Print media is utilised mainly for point of sale material but also for promotional use. The promotional materials we develop are of a high professional standard and used across campaigns at various stages. We have also established good relationships with local media outlets and utilise various forms of direct marketing when suited for our promotion.
Print media is an important aspect of your marketing mix and helps drive users online. Contact Us>

events

personal engagement

We have successfully executed many product launches through affiliates, whether in-store or at the market. Some of these events include in-store promotions, online competitions or live demonstrations helping the public get a sense of a company’s focus, perspective, and personality. Each event is strategically planned and uses all possible resources through successful business partnerships. Events can occur online or offline and can be participated in, hosted, or sponsored. Learn More>

about mira

an enduring passion for growers

What started off as a simple question, turned into a wonderful concept which progressed into the passionate and dedicated business that Divine Fruits is today. It began when Divine Fruits owner Mira accompanied her partner out for a business trip near Kingaroy in South East Queensland. Upon visiting some growers, Mira posed the question “who represents these farmers?” Many of these growers had no ‘image’ within the public domain. Upon some light investigation, Mira realized that most customers buy fruit and have no idea what actual variety of fruit they are neither consuming nor the hard work that goes into it. Learn More>

two pickers talking in orchard
two pickers talking in orchard

grower profile

Peaches on tree

The Francis Family

One of the first growers that Divine Fruits contacted was the Francis Family. Their farm is based in Kumbia, Queensland. A modest farming family, their quality, and taste never ceases to amaze the market.

grower profile

The Dugdell family

The Dugdell Family

Also in Kumbia is the Dugdell Family. They are more or less ‘neighbours’ with the Francis family but more importantly, good friends. Dennis and Lorraine Dugdell originally bought their farm in 1991 from Graham Francis.

The Dugdell Family

Also in Kumbia is the Dugdell Family. They are more or less ‘neighbours’ with the Francis family but more importantly, good friends. Dennis and Lorraine Dugdell originally bought their farm in 1991 from Graham Francis.

grower profile

The Dugdell family

grower profile

Ferrier grower with his dog

The Ferrier Family

In 1996 Duncan & Dinie Ferrier established an Orchard with a block of 1000 stone fruit trees. Although late bloomers into the fresh produce industry, the Ferrier’s were not shy of the hard work and challenge as they already had their well-established wool growing property.

people love our fruit

 

see what they say

As a grower/supplier myself and a regular with using social media as a tool for advertising, I always love taking the time to see just what Mira and the team at Divine fruits have been up to on their Instagram account. I find Mira's work to be inspirational in sharing the grower's stories and connecting them to the public. I really enjoy seeing what other growers in around the nation stories are and different growing ideas and tips that are shared. Keep up the fantastic work!

 

John Mantovani
Manto Produce

Divine Fruits is a marketing powerhouse, they know how to spotlight a grower and their product and will connect them with the grocers and families that love what they do. Letting customers become ambassadors of their produce. It's a real pleasure to be associated with this branding.

 

Andersson's Fruit Market
Kingaroy

We bought five kgs of your wonderful plums for making a family favourite, plum jam. I ate a Kaso plum first and it was certainly the sweetest, juiciest plum I have ever eaten. We always buy Australian as much as possible and certainly only Aussie for fresh fruits and vegetables.

 

Susan H

Westridge Fruit & Vegetables has been proud to support Divine Fruits in sharing the growers' stories. We love to be able to tell and show our customers where the fruit is grown and who is growing it. We are passionate about fruit and vegetables and Divine Fruits shares this passion with us. 

Thanks, Mira and her team for their outstanding efforts with connecting Growers - Retailers - Consumers.

Luke
Westridge Fruit and Vegetables

Divine Fruits have helped provide a connection; from grower to retailer to the consumer. Our customers are now aware of the various growing regions and can see how the fruit is grown when it is in season and who is growing it. Harvest Markets Booval is very happy to support Divine Fruits and thank them for helping share the grower’s stories.    

Rob
Harvest Markets Booval

Since partnering with Divine Fruits we have noticed our local community has a better understanding of what goes into growing the fruit on the farm and what happens to get it to the shelves of the local fruit shops. Divine Fruits has helped boost the demand for Kumbia stone fruit. A WIN-WIN outcome!

The Dugdells
Kumbia

Every working week in the Traprock Region brings with it different experiences. Beginning with each seasons’ pruning and flowering right through until harvest and retailing, the highs and the lows of seasonal conditions, the people involved, their passion and their experiences are captured by Divine Fruits who are able to share the story about the families with you. Once you have eaten this delicious stone fruit, following the stories on Divine Fruits will be the closest thing to being in Stanthorpe’s Traprock Region.

Andrew
Traprock Region

In December 2016 we decided to engage Mira from Divine Fruits to market our Kaso Plums brand. After attending the product launch and in-store promotions in Brisbane and on the Gold Coast, we noticed that the customers were keen to learn more about where and how our fruit is grown. Through the use of Divine Fruits social media and promotional materials in stores, our brand gained more recognition and a greater demand for the product. Mira’s idea was to make the connection to unite the fruit grower with the consumer creating amazing results. This is not only a testament to the quality of Kaso Plums but also to Mira’s ingenious marketing of our brand.

Alex and Skinder
Kaso Plums

Mira has produced high-quality events namely the Guide Dogs Qld Charity Concert on the Gold Coast featuring International Pop Rock Band Herman’s Hermits. Each event was successfully carried out to plan and the feedback from guests was absolutely astounding. Mira is professional, enthusiastic and driven to deliver high standard work with the aim of fulfilling the client’s needs. She has the ability to energize the crowd with her bubbly nature and is meticulous in every aspect.

Phil Whitehead
Whitehead Crowther Lawyers

I had the pleasure of speaking at Mira’s International Women’s Day event held on the Gold Coast. Mira did such an amazing job of organizing and running the event. It was one of the most well-planned and executed events right down to the pre-work on social media and all the many other touch points were brilliant! Mira is a professional and a dream to work with.

Christina Guidotti
Speaker Advisor Author

get in touch

get in touch

PO BOX 399
Nerang, Queensland,
Australia

contact mira

contact Mira

email us: info@divinefruits.com.au
give me a call: 0417 647 963

Unique and creative, Divine Fruits provides brands with successful marketing strategies.

If you would like to discuss how we can help you promote your brand, contact us now.

Missy Peacharoo